{"id":80981,"date":"2024-12-02T14:02:18","date_gmt":"2024-12-02T21:02:18","guid":{"rendered":"https:\/\/ducttapemarketing.com\/?p=80981"},"modified":"2024-12-02T14:02:18","modified_gmt":"2024-12-02T21:02:18","slug":"leadership-announcement","status":"publish","type":"post","link":"https:\/\/ducttapemarketing.com\/leadership-announcement\/","title":{"rendered":"Duct Tape Marketing\u2019s Next Chapter: Leadership Transition Announcement"},"content":{"rendered":"<p dir=\"ltr\">At <a href=\"https:\/\/ducttapemarketing.com\/\" target=\"_blank\" rel=\"noopener\">Duct Tape Marketing<\/a>, we\u2019ve always believed in the power of consistency, clarity, and continuous evolution\u2014both in the marketing systems we create and how we grow as an organization. Today, we\u2019re excited to share an important update about our leadership team and the future of Duct Tape Marketing.<\/p>\n<p dir=\"ltr\">After more than two decades as the founder and CEO of Duct Tape Marketing, <a href=\"https:\/\/ducttapemarketing.com\/about\/hire-john-to-speak\/\" target=\"_blank\" rel=\"noopener\">John Jantsch<\/a> is transitioning to the role of Chief Innovation Officer (CIO). In this role, he will focus on thought leadership, product development, and driving innovation across our programs and offerings.<\/p>\n<p dir=\"ltr\">Many of you know <a href=\"https:\/\/www.linkedin.com\/in\/saranay\/\" target=\"_blank\" rel=\"noopener\">Sara Nay<\/a>, who is stepping into the role of CEO. Sara has been with Duct Tape Marketing since 2010 and has been instrumental in our organization&#8217;s growth and success. From expanding the reach of our <a style=\"outline: none;\" href=\"https:\/\/ducttapemarketing.com\/success-with-a-fractional-cmo-a-complete-guide\/\" target=\"_blank\" rel=\"noopener\">Fractional CMO methodology<\/a> to leading the development of the Duct Tape Marketing Consultant Network, Sara has consistently demonstrated her passion for helping small businesses and marketing consultants thrive.<\/p>\n<h2 dir=\"ltr\">Why This Transition Matters<\/h2>\n<p dir=\"ltr\">This leadership change is an exciting next step for Duct Tape Marketing. It aligns with <a href=\"https:\/\/ducttapemarketing.com\/about\/company\/\" target=\"_blank\" rel=\"noopener\">our mission<\/a> to empower small businesses and marketing consultants with practical, effective systems. Sara brings a deep understanding of our community and our methods and a clear vision for building on the foundation we\u2019ve created together.<\/p>\n<p dir=\"ltr\">Meanwhile, John\u2019s new role as CIO will allow him to focus on what he does best: exploring innovative strategies and developing resources that help our clients and certified consultants succeed in an ever-changing marketing landscape.<\/p>\n<h2 dir=\"ltr\">What Stays the Same<\/h2>\n<p dir=\"ltr\">While leadership roles may shift, our commitment to our mission and community remains steadfast.<\/p>\n<ul>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><a style=\"outline: none;\" href=\"https:\/\/ducttapemarketing.com\/marketing-agency-network\/\" target=\"_blank\" rel=\"noopener\"><strong>The Duct Tape Marketing Consultant Network<\/strong><\/a><strong>:<\/strong> With over 400 agencies certified in our Fractional CMO and Certified Marketing Manager programs, the network will continue to be at the heart of our work. We remain committed to supporting and growing this incredible group of marketing professionals.<\/p>\n<\/li>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><a style=\"outline: none;\" href=\"https:\/\/ducttapemarketing.com\/guide-page\/small-business-marketing-system\/\" target=\"_blank\" rel=\"noopener\"><strong>Practical Marketing Systems:<\/strong><\/a> Our proven, effective, and actionable marketing strategies will continue to drive results for the small businesses with which our agency has the good fortune to work.<\/p>\n<\/li>\n<li dir=\"ltr\">\n<p dir=\"ltr\"><strong>Ongoing Innovation:<\/strong> Under John\u2019s guidance as CIO, we\u2019ll keep pushing the boundaries of what\u2019s possible, ensuring we remain a leader in small business marketing.<\/p>\n<\/li>\n<\/ul>\n<p><a href=\"https:\/\/ducttapemarketing.com\/how-to-become-a-fractional-cmo\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" style=\"aspect-ratio: auto 1200 \/ 628;\" title=\"John and Sara Leadership Change\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2024\/12\/John-and-Sara-1.png\" alt=\"John and Sara Leadership Change\" width=\"940\" height=\"492\" data-id=\"80989\" data-init-width=\"1200\" data-init-height=\"628\" data-width=\"940\" data-height=\"492\" data-link-wrap=\"true\" \/><\/a><\/p>\n<h2 id=\"t-1724871446231\">Looking Ahead<\/h2>\n<p dir=\"ltr\">As Sara takes the reins as CEO, her focus will be on maintaining the consistency and clarity you\u2019ve come to expect from Duct Tape Marketing while driving growth and creating new opportunities to serve our community. With John\u2019s continued involvement as Chief Innovation Officer, we\u2019re excited to see how the next chapter unfolds.<\/p>\n<p dir=\"ltr\">This transition isn\u2019t just about change\u2014it\u2019s about evolution. It\u2019s about ensuring that Duct Tape Marketing remains as strong, innovative, and impactful as ever.<\/p>\n<p dir=\"ltr\">Thank you for sharing this journey with us. We\u2019re grateful for your trust, support, and partnership and are excited to continue helping small businesses and marketing professionals succeed.<\/p>\n<p dir=\"ltr\"><strong>Here\u2019s to the bright future ahead,<\/strong><\/p>\n<p dir=\"ltr\">The Duct Tape Marketing Team<\/p>\n<p dir=\"ltr\"><em>For inquires please send us a note\u00a0<\/em><a style=\"outline: none;\" href=\"https:\/\/ducttapemarketing.com\/about\/contact-duct-tape-marketing\/\" target=\"_blank\" rel=\"noopener\"><em>here.<\/em>\u00a0<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At Duct Tape Marketing, we\u2019ve always believed in the power of consistency, clarity, and continuous evolution\u2014both in the marketing systems we create and how we grow as an organization. Today, we\u2019re excited to share an important update about our leadership team and the future of Duct Tape Marketing. After more than two decades as the [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":80344,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"spt_transcript":"","fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[39],"tags":[],"class_list":["post-80981","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-duct-tape-marketing","post-wrapper","thrv_wrapper"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Duct Tape Marketing: Leadership Transition Update<\/title>\n<meta name=\"description\" content=\"Duct Tape Marketing&#039;s exciting leadership transition: John Jantsch moves to Chief Innovation Officer, focusing on innovation, while Sara Nay takes the helm as CEO to drive growth and empower small businesses.\" \/>\n<meta name=\"robots\" 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