{"id":70282,"date":"2023-03-23T10:33:50","date_gmt":"2023-03-23T16:33:50","guid":{"rendered":"https:\/\/ducttapemarketing.com\/?post_type=guide-page&#038;p=70282"},"modified":"2024-02-20T12:01:05","modified_gmt":"2024-02-20T19:01:05","slug":"content-marketing","status":"publish","type":"guide-page","link":"https:\/\/ducttapemarketing.com\/guide-page\/content-marketing\/","title":{"rendered":"Guide to Content Marketing"},"content":{"rendered":"<p><span><img post-id=\"70282\" fifu-featured=\"1\" decoding=\"async\" alt=\"\" data-id=\"76753\" width=\"408\" data-init-width=\"592\" height=\"407\" data-init-height=\"591\" title=\"website images - vertical (18)\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2024\/02\/website-images-vertical-18.png\" data-width=\"408\" data-height=\"407\" oada-type=\"image\" style=\"aspect-ratio: auto 592 \/ 591;\" data-lazy-loaded=\"1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" post-id=\"70282\" fifu-featured=\"1\" decoding=\"async\" loading=\"lazy\" alt=\"\" data-id=\"64098\" width=\"364\" data-init-width=\"601\" height=\"452\" data-init-height=\"747\" title=\"#13636 banner small business content marketing\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-banner-small-business-content-marketing.png\" data-width=\"364\" data-height=\"452\" oada-type=\"image\" style=\"\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-banner-small-business-content-marketing.png?w=601&amp;ssl=1 601w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-banner-small-business-content-marketing.png?resize=241%2C300&amp;ssl=1 241w\" sizes=\"auto, (max-width: 364px) 100vw, 364px\" \/><\/span><\/p>\n<h1>The Guide to&nbsp;<span style=\"--tcb-applied-color: rgb(255, 255, 255) !important; color: rgb(255, 255, 255) !important; --tcb-text-highlight-color: var(--tcb-color-9) !important;\">Content Marketing<\/span><\/h1>\n<h1>for Agencies &amp; Small Businesses<span style=\"--tcb-applied-color: var$(--tcb-color-6)  !important; color: var(--tcb-color-6); font-size: 50px;\">.&nbsp;<\/span><\/h1>\n<p style=\"\">Content marketing can influence customer behavior over time as you effectively communicate with your audience. This will not only help you sell products, it will help you better forecast the growth of your business.<\/p>\n<p style=\"\">But not just any content. In this AI forward world you need to create content that builds trust and fosters long-term relationships with your audience. It&#8217;s about turning your brand into a beacon of knowledge and reliability in your industry. So, how do we navigate this journey? This guide dives deep into the world of content marketing, tailored specifically for agencies and small business owners.&nbsp;<\/p>\n<h2 id=\"t-1693576205837\" style=\"text-align: center; color: var(--tcb-color-8) !important; --tcb-applied-color: var$(--tcb-color-8) !important;\">Navigate the guide<\/h2>\n<ul>\n<li style=\"\"><span><a href=\"#tve-jump-18da3ef28c3\" style=\"outline: none;\" wt-ignore-input=\"true\" data-quillbot-element=\"XP6ivPefofQCjfbxnsrnb\">Content Strategy<\/a><\/span><\/li>\n<li style=\"\"><span><a href=\"#tve-jump-18da3ef7252\" style=\"outline: none;\" wt-ignore-input=\"true\" data-quillbot-element=\"w2CH4qq_pFXYLSoAekNsK\"><strong>Harnessing AI for Success<\/strong><\/a><\/span><\/li>\n<li style=\"\"><span><a href=\"#tve-jump-18da3efb1e9\" style=\"outline: none;\" wt-ignore-input=\"true\"><strong>Content Idea Generation<\/strong><\/a><\/span><\/li>\n<li style=\"\"><span><a href=\"#tve-jump-18da427500a\" style=\"outline: none;\" wt-ignore-input=\"true\"><strong>The Content Journey<\/strong><\/a><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"\"><span><a href=\"#tve-jump-18da3f014f3\" style=\"outline: none;\" wt-ignore-input=\"true\" data-quillbot-element=\"-Gm2EEp9Zxuz2EfoDLyHB\">Content Platforms<\/a><\/span><\/li>\n<li style=\"\"><span><a href=\"#tve-jump-18da3f0520d\" style=\"outline: none;\" wt-ignore-input=\"true\"><strong>Elevate Your Content Marketing Strategy<\/strong><\/a><\/span><\/li>\n<li style=\"\"><span><a href=\"#tve-jump-18da3f093db\" style=\"outline: none;\" wt-ignore-input=\"true\"><strong>Content Creation<\/strong><\/a><\/span><\/li>\n<li style=\"\"><span><a href=\"#tve-jump-18da3f12f7d\" style=\"outline: none;\" wt-ignore-input=\"true\"><strong>Questions? Book a Strategy Session<\/strong><\/a><\/span><\/li>\n<\/ul>\n<p><span><img decoding=\"async\" alt=\"\" width=\"75\" height=\"84\" title=\"#13636 icon 1\" data-id=\"63975\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-1.png\" data-width=\"75\" data-height=\"84\" data-init-width=\"454\" data-init-height=\"507\" style=\"aspect-ratio: auto 454 \/ 507;\" data-lazy-loaded=\"1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" loading=\"lazy\" alt=\"\" width=\"75\" height=\"84\" title=\"#13636 icon 1\" data-id=\"63975\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-1.png\" data-width=\"75\" data-height=\"84\" data-init-width=\"454\" data-init-height=\"507\" style=\"\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-1.png?w=454&amp;ssl=1 454w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-1.png?resize=269%2C300&amp;ssl=1 269w\" sizes=\"auto, (max-width: 75px) 100vw, 75px\" \/><\/span><\/p>\n<h4 style=\"text-align: right;\">1<\/h4>\n<h4 style=\"text-align: left;\">Content Strategy<\/h4>\n<p>You must use content as your voice of strategy, and the best way to do this is to produce content that focuses on education and building trust \u2013 all based on your core business objectives, your ideal customer, and message.<\/p>\n<ul>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-in-marketing\/\" style=\"outline: none;\"><span style=\"\" data-tcb_hover_state_parent=\"\">The Enduring Power of Content Marketing<\/span><\/a>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-in-marketing\/\" style=\"outline: none;\"><span style=\"\" data-tcb_hover_state_parent=\"\">Harnessing AI for Strategic Content Marketing [Listen]<\/span><\/a>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/useful-content-is-the-new-seo\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">Producing Useful Content is the New SEO<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketingconsultant.com\/hub-pages-drive-seo-rankings\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">How to Get Your Clients to Rank for Great Search Terms<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/broken-content-strategy\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">How to Fix a Broken Content Strategy<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketingconsultant.com\/intent-based-keyword-research\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">What Consultants Need to Understand About Keyword Research<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-marketing-customer-focus\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">Content Marketing is About Customers, Not Keywords<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a href=\"https:\/\/ducttapemarketing.com\/content-strategy-2\/\" target=\"_blank\" data-tcb_hover_state_parent=\"\" style=\"outline: none;\" rel=\"noopener\">Using Content As Your Voice of Strategy<\/a><\/span><\/li>\n<li><span><a href=\"https:\/\/ducttapemarketing.com\/hub-pages-are-game-changers\/\" target=\"_blank\" data-tcb_hover_state_parent=\"\" style=\"outline: none;\" rel=\"noopener\">Why Hub Pages Can Be a Game-Changer for Your Business<\/a><\/span><\/li>\n<li><span><a href=\"https:\/\/ducttapemarketing.com\/content-as-an-essential-strategy\/\" target=\"_blank\" data-tcb_hover_state_parent=\"\" style=\"outline: none;\" rel=\"noopener\">Content as an Essential Strategy<\/a><\/span><\/li>\n<li><span><a href=\"https:\/\/ducttapemarketing.com\/content-strategy\/\" target=\"_blank\" data-tcb_hover_state_parent=\"\" style=\"outline: none;\" rel=\"noopener\">How to Make Content the Voice of Strategy<\/a><\/span><\/li>\n<li><span><a href=\"https:\/\/ducttapemarketing.com\/content-is-a-verb-content-is-a-strategy\/\" target=\"_blank\" data-tcb_hover_state_parent=\"\" style=\"outline: none;\" rel=\"noopener\">Content is a Verb, Content is a Strategy?<\/a><\/span><\/li>\n<li><span><a href=\"\" target=\"_blank\" data-tcb_hover_state_parent=\"\" style=\"outline: none;\" rel=\"noopener\">How to Use Content to Create Customers<\/a><\/span><\/li>\n<li><span><a href=\"https:\/\/ducttapemarketing.com\/dtmnews\/\" target=\"_blank\" data-tcb_hover_state_parent=\"\" style=\"outline: none;\" rel=\"noopener\">Quickly Identify Your Ideal Customer using these Marketing Strategy Prompts + ChatGPT <\/a><\/span><\/li>\n<\/ul>\n<p><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" title=\"Content-Strategy\" data-id=\"65626\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/10\/Content-Strategy.png\" style=\"aspect-ratio: auto 601 \/ 747;\" width=\"370\" height=\"460\" data-width=\"370\" data-height=\"460\" data-init-width=\"601\" data-init-height=\"747\" data-lazy-loaded=\"1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" alt=\"\" title=\"Content-Strategy\" data-id=\"65626\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/10\/Content-Strategy.png\" style=\"\" width=\"370\" height=\"460\" data-width=\"370\" data-height=\"460\" data-init-width=\"601\" data-init-height=\"747\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/10\/Content-Strategy.png?w=601&amp;ssl=1 601w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/10\/Content-Strategy.png?resize=241%2C300&amp;ssl=1 241w\" sizes=\"auto, (max-width: 370px) 100vw, 370px\" \/><\/span><\/p>\n<h2 style=\"text-align: center; color: var(--tcb-color-8) !important; --tcb-applied-color: var$(--tcb-color-8) !important;\">Revolutionizing Content Creation: Harnessing AI for SEO Success<\/h2>\n<h5 style=\"text-align: center;\"><span style=\"font-weight: normal;\">As a leading figure in AI-optimized content creation and the president of one of the most innovative AI content writing tools today, Julia shares her strategies to amplify SEO marketing, enhance blog authority, and drive significant traffic increases. <\/span><\/h5>\n<p><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" title=\"Content Idea Generation\" data-id=\"64168\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/09\/Content-Idea-Generation.png\" style=\"aspect-ratio: auto 601 \/ 747;\" width=\"370\" height=\"460\" data-width=\"370\" data-height=\"460\" data-init-width=\"601\" data-init-height=\"747\" data-lazy-loaded=\"1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" alt=\"\" title=\"Content Idea Generation\" data-id=\"64168\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/09\/Content-Idea-Generation.png\" style=\"\" width=\"370\" height=\"460\" data-width=\"370\" data-height=\"460\" data-init-width=\"601\" data-init-height=\"747\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/09\/Content-Idea-Generation.png?w=601&amp;ssl=1 601w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/09\/Content-Idea-Generation.png?resize=241%2C300&amp;ssl=1 241w\" sizes=\"auto, (max-width: 370px) 100vw, 370px\" \/><\/span><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" title=\"#13636 icon 2\" data-id=\"63974\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-2.png\" style=\"aspect-ratio: auto 445 \/ 496;\" width=\"75\" height=\"84\" data-width=\"75\" data-height=\"84\" data-init-width=\"445\" data-init-height=\"496\" data-lazy-loaded=\"1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" loading=\"lazy\" alt=\"\" title=\"#13636 icon 2\" data-id=\"63974\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-2.png\" style=\"\" width=\"75\" height=\"84\" data-width=\"75\" data-height=\"84\" data-init-width=\"445\" data-init-height=\"496\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-2.png?w=445&amp;ssl=1 445w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-2.png?resize=269%2C300&amp;ssl=1 269w\" sizes=\"auto, (max-width: 75px) 100vw, 75px\" \/><\/span><\/p>\n<h4 style=\"text-align: right;\">2<\/h4>\n<h4 style=\"text-align: left;\">Content Idea Generation<\/h4>\n<p>Whether you\u2019re a novice writer or a pro, at some point you\u2019ll get writer\u2019s block and will find it difficult to come up with potent, relevant content ideas for marketing. If you\u2019re in a rut, or simply need new topics to align with your strategy, the posts below can help.<\/p>\n<ul>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/writers-block-content-ideas\/\" style=\"outline: none;\"><span style=\"\" data-tcb_hover_state_parent=\"\">Remove Writer&#8217;s Block and Come Up with Awesome Content<\/span><\/a>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-keyword-research\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">How to Do Keyword Research for Content That Generates Leads<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/whitespark.ca\/blog\/10-ways-drastically-improve-small-local-business-adwords-campaigns\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\">Tips to Improve Your AdWords Campaigns<\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-ideas\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">How to Find Killer Content Ideas<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/repurpose-your-old-content\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">How Repurposing Your Old Content Brings New Life and New Traffic<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/www.copyblogger.com\/get-ideas\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">How to Find More Content Ideas Than You&#8217;ll Ever Be Able to Create<\/span><\/a><\/span><\/li>\n<li><span style=\"\" data-tcb_hover_state_parent=\"\"><a href=\"https:\/\/www.forbes.com\/sites\/jaysondemers\/2017\/04\/27\/5-ways-to-come-up-with-new-blog-post-ideas-in-15-minutes-or-less\/#6b4080333c4a\" target=\"_blank\" data-tcb_hover_state_parent=\"\" style=\"outline: none;\" rel=\"noopener\">5 Ways to Come Up with New Blog Ideas in 15 Minutes or Less<\/a><\/span><\/li>\n<li><span><a href=\"https:\/\/blog.hubspot.com\/customers\/how-to-generate-effective-content-ideas\" target=\"_blank\" data-tcb_hover_state_parent=\"\" style=\"outline: none;\" rel=\"noopener\">How to Generate Effective Content Ideas<\/a><\/span><\/li>\n<\/ul>\n<p><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" title=\"#13636 icon 3\" data-id=\"63977\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-3.png\" style=\"aspect-ratio: auto 435 \/ 486;\" width=\"75\" height=\"84\" data-width=\"75\" data-height=\"84\" data-init-width=\"435\" data-init-height=\"486\" data-lazy-src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-3.png?is-pending-load=1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" loading=\"lazy\" alt=\"\" title=\"#13636 icon 3\" data-id=\"63977\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-3.png\" style=\"\" width=\"75\" height=\"84\" data-width=\"75\" data-height=\"84\" data-init-width=\"435\" data-init-height=\"486\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-3.png?w=435&amp;ssl=1 435w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-3.png?resize=269%2C300&amp;ssl=1 269w\" sizes=\"auto, (max-width: 75px) 100vw, 75px\" \/><\/span><\/p>\n<h4 style=\"text-align: left;\">3<\/h4>\n<h4 style=\"text-align: left;\">The Content Journey<\/h4>\n<p>As a person moves through the customer journey, you must hit them with content throughout the process to keep them engaged with your business.<\/p>\n<ul>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-customer-journey\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span style=\"\" data-tcb_hover_state_parent=\"\">How to Develop Content for Every Stage of the Customer Journey<\/span><\/a>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/storytelling-helps-bottom-line\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">Why Storytelling Can Help Your Business&#8217; Bottom Line<\/span><\/a><\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-key-growth\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">Content is No Longer King<\/span><\/a><\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketingconsultant.com\/content-upgrades-still-work\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">Why Content Upgrades Still Work If Done Correctly<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/sales-content-creation\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">The Sales Team Dos and Don&#8217;ts for Creating Content<\/span><\/a><\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketingconsultant.com\/content-for-upselling\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">How to Make Content Your Biggest Asset When Upselling Your Clients<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/searchengineland.com\/developing-content-customer-journey-278510\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">Developing Content for the Customer Journey<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"http:\/\/contentmarketinginstitute.com\/2017\/10\/audience-first-content\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">How to Take an Audience-First Approach to Your Content<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-strategy\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">How to Make Content The Voice of Strategy<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<\/ul>\n<p><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" title=\"The-Content-Journey\" data-id=\"65625\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/10\/The-Content-Journey.png\" style=\"aspect-ratio: auto 601 \/ 747;\" width=\"370\" height=\"460\" data-width=\"370\" data-height=\"460\" data-init-width=\"601\" data-init-height=\"747\" data-lazy-src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/10\/The-Content-Journey.png?is-pending-load=1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" alt=\"\" title=\"The-Content-Journey\" data-id=\"65625\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/10\/The-Content-Journey.png\" style=\"\" width=\"370\" height=\"460\" data-width=\"370\" data-height=\"460\" data-init-width=\"601\" data-init-height=\"747\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/10\/The-Content-Journey.png?w=601&amp;ssl=1 601w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/10\/The-Content-Journey.png?resize=241%2C300&amp;ssl=1 241w\" sizes=\"auto, (max-width: 370px) 100vw, 370px\" \/><\/span><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" title=\"Content Platforms\" data-id=\"64170\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/09\/Content-Platforms.png\" style=\"aspect-ratio: auto 601 \/ 747;\" width=\"370\" height=\"460\" data-width=\"370\" data-height=\"460\" data-init-width=\"601\" data-init-height=\"747\" data-lazy-src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/09\/Content-Platforms.png?is-pending-load=1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" alt=\"\" title=\"Content Platforms\" data-id=\"64170\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/09\/Content-Platforms.png\" style=\"\" width=\"370\" height=\"460\" data-width=\"370\" data-height=\"460\" data-init-width=\"601\" data-init-height=\"747\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/09\/Content-Platforms.png?w=601&amp;ssl=1 601w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/09\/Content-Platforms.png?resize=241%2C300&amp;ssl=1 241w\" sizes=\"auto, (max-width: 370px) 100vw, 370px\" \/><\/span><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" title=\"#13636 icon 4\" data-id=\"63979\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-4.png\" style=\"aspect-ratio: auto 426 \/ 476;\" width=\"75\" height=\"84\" data-width=\"75\" data-height=\"84\" data-init-width=\"426\" data-init-height=\"476\" data-lazy-src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-4.png?is-pending-load=1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" loading=\"lazy\" alt=\"\" title=\"#13636 icon 4\" data-id=\"63979\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-4.png\" style=\"\" width=\"75\" height=\"84\" data-width=\"75\" data-height=\"84\" data-init-width=\"426\" data-init-height=\"476\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-4.png?w=426&amp;ssl=1 426w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-4.png?resize=268%2C300&amp;ssl=1 268w\" sizes=\"auto, (max-width: 75px) 100vw, 75px\" \/><\/span><\/p>\n<h4 style=\"text-align: left;\">4<\/h4>\n<h4 style=\"text-align: left;\">Content Platforms<\/h4>\n<p>Content has grown beyond just being a tactic. Content really is air. It\u2019s the thing that powers the entire customer journey. It\u2019s the way for us to actually create the voice of our strategy.<\/p>\n<ul>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/podcasting-high-priority\/\" style=\"outline: none;\"><span style=\"\" data-tcb_hover_state_parent=\"\">Why Podcasting Should Be a High-Priority Content Platform<\/span><\/a><\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/creating-youtube-channel-videos\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">How to Create a YouTube Channel and Rank Your Videos<\/span><\/a><\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-platform\/\" style=\"outline: none;\">How to Choose the Right Content Platform<\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-marketing-platforms\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">7 Platforms to Spice Up Your Content Marketing Efforts<\/span><\/a><\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/paid-content-distribution\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">Are Paid Content Distribution Platforms Cost Effective?<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/www.copyblogger.com\/great-writing-blogs-2017\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">Some of the Copyblogger Team&#8217;s Favorite Writing and Content Sites<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<\/ul>\n<h1 style=\"\"><span>Elevate Your Content Marketing Strategy: Harnessing AI and Deep Insights<\/span><\/h1>\n<h4 style=\"text-align: left;\"><span style=\"--tcb-text-highlight-color: rgb(26, 40, 84) !important;\">AI Prompts for Building a Marketing Strategy<\/span><\/h4>\n<p>Enter your information below to receive your ChatGPT Prompts for Developing a Marketing Strategy.<\/p>\n<p>By downloading this worksheet we also add you to our expert marketing mailing list of 25K+ marketing mavericks like yourself!<\/p>\n<p><span><img decoding=\"async\" alt=\"\" data-id=\"71167\" width=\"686\" data-init-width=\"1901\" height=\"446\" data-init-height=\"1236\" title=\"Marketing Strategy Prompts - Landing Page graphic\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2023\/04\/Marketing-Strategy-Prompts-Landing-Page-graphic.png\" data-width=\"686\" style=\"aspect-ratio: auto 1901 \/ 1236;\" data-height=\"446\" loading=\"lazy\"><\/span><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" title=\"#13636 icon 5\" data-id=\"63981\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-5.png\" style=\"aspect-ratio: auto 417 \/ 466;\" width=\"75\" height=\"84\" data-width=\"75\" data-height=\"84\" data-init-width=\"417\" data-init-height=\"466\" data-lazy-src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-5.png?is-pending-load=1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" loading=\"lazy\" alt=\"\" title=\"#13636 icon 5\" data-id=\"63981\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/08\/13636-icon-5.png\" style=\"\" width=\"75\" height=\"84\" data-width=\"75\" data-height=\"84\" data-init-width=\"417\" data-init-height=\"466\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-5.png?w=417&amp;ssl=1 417w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/08\/13636-icon-5.png?resize=268%2C300&amp;ssl=1 268w\" sizes=\"auto, (max-width: 75px) 100vw, 75px\" \/><\/span><\/p>\n<h4 style=\"text-align: left;\">5<\/h4>\n<h4 style=\"text-align: left;\">Content Creation<\/h4>\n<p>For small business owners, finding the time to create high-quality content on a regular basis can seem impossible. With the ever-growing to-do list that so many business owners face, how can the content giant get taken care of without adding more to their plates?<\/p>\n<ul>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/outsource-content-creation\/\" style=\"outline: none;\"><span style=\"\" data-tcb_hover_state_parent=\"\">Create Effective Content Without Adding More to Your To-Do List<\/span><\/a>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-creation-everyones-job\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">Why Content Creation is Everyone&#8217;s Job<\/span><\/a><\/span><\/li>\n<li><span style=\"\"><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketingconsultant.com\/low-content-engagement\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\" style=\"\">4 Reasons Your Content May Not Get the Engagement You&#8217;re Hoping For<\/span><\/a><\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketingconsultant.com\/repurpose-content\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">Why Consultants Need to Learn How to Repurpose Their Clients&#8217; Content<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-to-generate-referrals\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">How to Use Content to Generate a Steady Flow of Leads<\/span><\/a><\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-to-generate-referrals\/\" style=\"outline: none;\"><span data-tcb_hover_state_parent=\"\">How to Use Content to Generate Referrals<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/scale-content-creation\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">Do You Have a Plan to Scale Content Creation?<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/content-strategy-that-works\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">The Content Strategy That Works<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketingconsultant.com\/content-creation-to-dos\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">7 Content Creation To Dos for the Busy Marketer<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/improve-content-writing\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">9 Tips to Improve Your Content<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span><\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/more-out-of-old-content\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">Getting More Uses Out of Existing Content<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<li><span><a data-tcb_hover_state_parent=\"\" href=\"https:\/\/ducttapemarketing.com\/guide-page\/scaling-fractional-cmo\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\"><span data-tcb_hover_state_parent=\"\">Lean on a strategic expert (Fractional CMO)&nbsp;<\/span><\/a><span data-tcb_hover_state_parent=\"\"><\/span>&nbsp;<\/span><\/li>\n<\/ul>\n<p><span style=\"width: 100%;\"><img decoding=\"async\" alt=\"\" title=\"Content-Creation\" data-id=\"65624\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/10\/Content-Creation.png\" style=\"aspect-ratio: auto 589 \/ 756;\" width=\"370\" height=\"475\" data-width=\"370\" data-height=\"475\" data-init-width=\"589\" data-init-height=\"756\" data-lazy-src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/10\/Content-Creation.png?is-pending-load=1\" loading=\"lazy\"><img data-lazy-fallback=\"1\" decoding=\"async\" alt=\"\" title=\"Content-Creation\" data-id=\"65624\" src=\"https:\/\/149781471.v2.pressablecdn.com\/wp-content\/uploads\/2022\/10\/Content-Creation.png\" style=\"\" width=\"370\" height=\"475\" data-width=\"370\" data-height=\"475\" data-init-width=\"589\" data-init-height=\"756\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/10\/Content-Creation.png?w=589&amp;ssl=1 589w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2022\/10\/Content-Creation.png?resize=234%2C300&amp;ssl=1 234w\" sizes=\"auto, (max-width: 370px) 100vw, 370px\" \/><\/span><a href=\"https:\/\/ducttapemarketing.com\/how-to-put-your-website-at-the-center-of-all-your-marketing\/\" title=\"How to Put Your Website At the Center of All Your Marketing\" data-type-url=\"post_url\" data-type-display=\"default_image\" data-size=\"full\" data-post_id=\"51868\"><img width=\"600\" height=\"401\" src=\"https:\/\/ducttapemarketing.com\/wp-content\/uploads\/2020\/07\/domenico-loia-hGV2TfOh0ns-unsplash.jpg\" alt=\"website\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2020\/07\/domenico-loia-hGV2TfOh0ns-unsplash.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2020\/07\/domenico-loia-hGV2TfOh0ns-unsplash.jpg?resize=300%2C201&amp;ssl=1 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<h3 data-tag=\"h3\"><a href=\"https:\/\/ducttapemarketing.com\/how-to-put-your-website-at-the-center-of-all-your-marketing\/\" title=\"How to Put Your Website At the Center of All Your Marketing\">How to Put Your Website At the Center of All Your Marketing<\/a><\/h3>\n<p>Your website is the heart of your online marketing presence. It\u2019s the one place on the internet over which you <a href=\"https:\/\/ducttapemarketing.com\/how-to-put-your-website-at-the-center-of-all-your-marketing\/#more-51868\"><\/a><\/p>\n<p><a href=\"https:\/\/ducttapemarketing.com\/how-to-put-your-website-at-the-center-of-all-your-marketing\/\"><span><\/span><span style=\"\"><span style=\"\">Read More<\/span><span style=\"\"><\/span><\/span><\/a><a href=\"https:\/\/ducttapemarketing.com\/small-business-podcasting\/\" title=\"The Small Business Guide to Podcasting\" data-type-url=\"post_url\" data-type-display=\"default_image\" data-size=\"full\" data-post_id=\"51685\"><img width=\"800\" height=\"533\" src=\"https:\/\/ducttapemarketing.com\/wp-content\/uploads\/2020\/05\/juja-han-uT55XxQLQGU-unsplash.jpg\" alt=\"podcast\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2020\/05\/juja-han-uT55XxQLQGU-unsplash.jpg?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2020\/05\/juja-han-uT55XxQLQGU-unsplash.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2020\/05\/juja-han-uT55XxQLQGU-unsplash.jpg?resize=768%2C512&amp;ssl=1 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<h3 data-tag=\"h3\"><a href=\"https:\/\/ducttapemarketing.com\/small-business-podcasting\/\" title=\"The Small Business Guide to Podcasting\">The Small Business Guide to Podcasting<\/a><\/h3>\n<p>The term podcasting has become mainstream these days and interest in this medium is on the rise and, rightfully so. <a href=\"https:\/\/ducttapemarketing.com\/small-business-podcasting\/#more-51685\"><\/a><\/p>\n<p><a href=\"https:\/\/ducttapemarketing.com\/small-business-podcasting\/\"><span><\/span><span style=\"\"><span style=\"\">Read More<\/span><span style=\"\"><\/span><\/span><\/a><a href=\"https:\/\/ducttapemarketing.com\/google-universe\/\" title=\"Small Business Guide to the Google Universe\" data-type-url=\"post_url\" data-type-display=\"default_image\" data-size=\"full\" data-post_id=\"44685\"><img width=\"800\" height=\"533\" src=\"https:\/\/ducttapemarketing.com\/wp-content\/uploads\/2018\/07\/Google-Universe.jpg\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/07\/Google-Universe.jpg?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/07\/Google-Universe.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/07\/Google-Universe.jpg?resize=768%2C512&amp;ssl=1 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<h3 data-tag=\"h3\"><a href=\"https:\/\/ducttapemarketing.com\/google-universe\/\" title=\"Small Business Guide to the Google Universe\">Small Business Guide to the Google Universe<\/a><\/h3>\n<p>While Google has a lot of different products and services, to me, the following are what truly make up Google&#8217;s <a href=\"https:\/\/ducttapemarketing.com\/google-universe\/#more-44685\"><\/a><\/p>\n<p><a href=\"https:\/\/ducttapemarketing.com\/google-universe\/\"><span><\/span><span style=\"\"><span style=\"\">Read More<\/span><span style=\"\"><\/span><\/span><\/a><a href=\"https:\/\/ducttapemarketing.com\/content-professional-services\/\" title=\"Content Tips to Help Your Professional Services Business Stand Out\" data-type-url=\"post_url\" data-type-display=\"default_image\" data-size=\"full\" data-post_id=\"44594\"><img width=\"800\" height=\"491\" src=\"https:\/\/ducttapemarketing.com\/wp-content\/uploads\/2018\/07\/marketing-professional-services.jpg\" alt=\"marketing professional services\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/07\/marketing-professional-services.jpg?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/07\/marketing-professional-services.jpg?resize=300%2C184&amp;ssl=1 300w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/07\/marketing-professional-services.jpg?resize=768%2C471&amp;ssl=1 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<h3 data-tag=\"h3\"><a href=\"https:\/\/ducttapemarketing.com\/content-professional-services\/\" title=\"Content Tips to Help Your Professional Services Business Stand Out\">Content Tips to Help Your Professional Services Business Stand Out<\/a><\/h3>\n<p>Professional services cover a wide variety of industry, from law to accounting, and beyond. What makes these businesses unique is <a href=\"https:\/\/ducttapemarketing.com\/content-professional-services\/#more-44594\"><\/a><\/p>\n<p><a href=\"https:\/\/ducttapemarketing.com\/content-professional-services\/\"><span><\/span><span style=\"\"><span style=\"\">Read More<\/span><span style=\"\"><\/span><\/span><\/a><a href=\"https:\/\/ducttapemarketing.com\/business-growth-professional-service\/\" title=\"Keys to Business Growth for Professional Services\" data-type-url=\"post_url\" data-type-display=\"default_image\" data-size=\"full\" data-post_id=\"44491\"><img width=\"800\" height=\"533\" src=\"https:\/\/ducttapemarketing.com\/wp-content\/uploads\/2018\/06\/grow-professional-service-business.jpg\" alt=\"grow professional service business\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/06\/grow-professional-service-business.jpg?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/06\/grow-professional-service-business.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/06\/grow-professional-service-business.jpg?resize=768%2C512&amp;ssl=1 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<h3 data-tag=\"h3\"><a href=\"https:\/\/ducttapemarketing.com\/business-growth-professional-service\/\" title=\"Keys to Business Growth for Professional Services\">Keys to Business Growth for Professional Services<\/a><\/h3>\n<p>Sure, people in professional services need to be good at what they do, but\u00a0their audience hopes that&#8217;s a given. Sometimes <a href=\"https:\/\/ducttapemarketing.com\/business-growth-professional-service\/#more-44491\"><\/a><\/p>\n<p><a href=\"https:\/\/ducttapemarketing.com\/business-growth-professional-service\/\"><span><\/span><span style=\"\"><span style=\"\">Read More<\/span><span style=\"\"><\/span><\/span><\/a><a href=\"https:\/\/ducttapemarketing.com\/lead-generation-professional-services\/\" title=\"Perfecting Your Lead Generation Efforts: A Guide for Service Professionals\" data-type-url=\"post_url\" data-type-display=\"default_image\" data-size=\"full\" data-post_id=\"44462\"><img width=\"800\" height=\"516\" src=\"https:\/\/ducttapemarketing.com\/wp-content\/uploads\/2018\/06\/professional-service-leads.jpg\" alt=\"professional service leads\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/06\/professional-service-leads.jpg?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/06\/professional-service-leads.jpg?resize=300%2C194&amp;ssl=1 300w, https:\/\/i0.wp.com\/ducttapemarketing.com\/wp-content\/uploads\/2018\/06\/professional-service-leads.jpg?resize=768%2C495&amp;ssl=1 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<h3 data-tag=\"h3\"><a href=\"https:\/\/ducttapemarketing.com\/lead-generation-professional-services\/\" title=\"Perfecting Your Lead Generation Efforts: A Guide for Service Professionals\">Perfecting Your Lead Generation Efforts: A Guide for Service Professionals<\/a><\/h3>\n<p>If you own a professional services business, odds are you&#8217;re trying to get leads in the door. What I often <a href=\"https:\/\/ducttapemarketing.com\/lead-generation-professional-services\/#more-44462\"><\/a><\/p>\n<p><a href=\"https:\/\/ducttapemarketing.com\/lead-generation-professional-services\/\"><span><\/span><span style=\"\"><span style=\"\">Read More<\/span><span style=\"\"><\/span><\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Content marketing is a marathon, not a sprint. It can influence customer behavior over time as you effectively communicate with your audience. This will not only help you sell products, it will help you better forecast the growth of your business.<\/p>\n","protected":false},"featured_media":70481,"template":"","class_list":["post-70282","guide-page","type-guide-page","status-publish","has-post-thumbnail","hentry","post-wrapper","thrv_wrapper"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Guide to Content Marketing - Duct Tape Marketing<\/title>\n<meta name=\"description\" content=\"Unleash your small business potential with our content marketing guide. Master content strategy, idea generation, content journeys, platforms, and creation\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ducttapemarketing.com\/guide-page\/content-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guide to Content Marketing - Duct Tape Marketing\" \/>\n<meta property=\"og:description\" content=\"Unleash your small business potential with our content marketing guide. 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